Evening Washington
Thursday, January 21, 2021
  • Africa
  • Asia
  • Europe
  • latest news
  • USA News
  • World
  • Other
    • TECH
    • Health
    • Fashion
    • Sports
    • Business
No Result
View All Result
  • Africa
  • Asia
  • Europe
  • latest news
  • USA News
  • World
  • Other
    • TECH
    • Health
    • Fashion
    • Sports
    • Business
No Result
View All Result
Evening Washington
No Result
View All Result
Home TECH

Simon’s Cat game app showed adult bite advert

admin by admin
November 1, 2017
in TECH
0
Simon’s Cat game app showed adult bite advert
0
SHARES
0
VIEWS
Share on FacebookShare on Twitter

RELATED POSTS

Android app downloaded millions of times from Google Play Store has serious security flaws

Ransomware hack cripples United Health Services hospitals, facilities across the US

The UK's advertising watchdog has intervened after an adult advert was shown within a video game app popular with children.

The pop-up ad featured a "temporary tattoo" that looked like a deep bite mark, placed on a woman's shoulder.

The imagery appeared in the match-puzzle title Simon's Cat Crunch Time in July.

Wish.com, the retailer responsible for creating the ad, failed to respond to the complaint.

The Advertising Standards Authority (ASA) said it was concerned by the San Francisco-based company's lack of response and ordered the business to ensure its adverts were properly targeted in the future.

Although the body does not have the power to impose fines itself, it can refer repeat offenders to Trading Standards, which can take further action.

The game's publisher has also banned Wish.com from serving ads to its products in the future.

'Red and bloody'

The Simon's Cat game has a Pegi 3 rating – meaning it has been judged to be suitable for anyone above the age of three – and has been installed more than one million times on Android and iOS devices.

As with many titles, adverts are automatically placed within the software by algorithms, which are supposed to screen out adult content.

The publisher, Strawdog Studios, told the ASA that it also had the power to remove ads manually.

But it added that it relied on customer reports to flag unsuitable content, and had not been alerted to the tattoo image before the watchdog had become involved.

"We considered the app was likely to have strong appeal to children and therefore children were likely to have seen the ad," said the ASA in its ruling.

"We noted that it was not clear from the ad that the product shown was a fake tattoo and we considered that the image… which was red and bloody, might cause distress."

The authority added that Wish.com was obliged to ensure the ad was not promoted again in an untargeted manner.

The company – which describes itself as the world's sixth biggest e-commerce business – sent an automated response to the BBC when asked for comment but has yet to address the problem.

"The ASA has a growing problem with non-UK online businesses, who will sometimes take the view that a self-regulatory body can be ignored," said Andy Milmore, a partner at the law firm Harbottle & Lewis.

"This is especially so where the complaints relate to 'inappropriate' marketing, where the ultimate backstop of enforcement action under criminal statute is unlikely to apply."

Let's block ads! (Why?)

Original Article

BBC

ShareTweetPin
admin

admin

Related Posts

Android app downloaded millions of times from Google Play Store has serious security flaws

Android app downloaded millions of times from Google Play Store has serious security flaws

by admin
November 24, 2020
0

Android users need to be aware of a serious security issue with a hugely popular Google Play Store app that's been...

Ransomware hack cripples United Health Services hospitals, facilities across the US

Ransomware hack cripples United Health Services hospitals, facilities across the US

by admin
October 19, 2020
0

A nationwide cyberattack has crippled operations at Universal Health Services, one of the nation’s l..

Save the Children? Extremist conspiracy movement QAnon fabricates pedophile claims against Biden as election looms

Save the Children? Extremist conspiracy movement QAnon fabricates pedophile claims against Biden as election looms

by admin
October 19, 2020
0

President Donald Trump recently shared a tweet with his 86 million followers that accused his Democr..

Microsoft 365 suffers outage across the US

Microsoft 365 suffers outage across the US

by admin
October 19, 2020
0

Microsoft 365 was down across the United States Monday evening, affecting users’ access to multiple ..

Trump or Biden: Who won the first presidential debate? Social media picked a winner

by admin
October 19, 2020
0

Social media was abuzz with reactions to Tuesday night’s political debate, and data suggests that Am..

Next Post
Social media firms under scrutiny for ‘Russian meddling’

Social media firms under scrutiny for 'Russian meddling’

Dealmaster: Get a Dell laptop with a Core i5 chip for $550

Dealmaster: Get a Dell laptop with a Core i5 chip for $550

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Sport

Mets retaining Luis Rojas as manager

Mets retaining Luis Rojas as manager

November 24, 2020
Nets no longer focused on James Harden trade pursuit

Nets no longer focused on James Harden trade pursuit

November 24, 2020
  • 21.4M Fans
  • 79 Followers
  • 93.2k Subscribers
  • 657 Followers
  • 22.9k Followers

MOST VIEWED

  • ‘Amphan’ may bring first flood of year in Assam: CWC

    ‘Amphan’ may bring first flood of year in Assam: CWC

    0 shares
    Share 0 Tweet 0
  • Where to buy Bitcoin in the UK and how does it work

    0 shares
    Share 0 Tweet 0
  • Russia Scores Gold In Women’s Figure Skating, Leaving USA Ladies Without Medals

    0 shares
    Share 0 Tweet 0
  • Playboy Model Marisa Papen Arrested For Dragging Cross In Front Of Vatican While Naked

    0 shares
    Share 0 Tweet 0
  • Goth crocs with spikes and chains exist – and the internet kind of likes them

    0 shares
    Share 0 Tweet 0

CATEGORY

  • Africa
  • Asia
  • Business
  • Europe
  • Fashion
  • Health
  • latest news
  • Sports
  • TECH
  • Uncategorized
  • USA News
  • World

SITE LINKS

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org
  • Landing Page
  • All Features
  • Get JNews
  • Contact

© 2020 eveningwashington.com.

No Result
View All Result
  • Africa
  • Asia
  • Europe
  • latest news
  • USA News
  • World
  • Other
    • TECH
    • Health
    • Fashion
    • Sports
    • Business

© 2020 eveningwashington.com.