Evening Washington
Wednesday, January 20, 2021
  • Africa
  • Asia
  • Europe
  • latest news
  • USA News
  • World
  • Other
    • TECH
    • Health
    • Fashion
    • Sports
    • Business
No Result
View All Result
  • Africa
  • Asia
  • Europe
  • latest news
  • USA News
  • World
  • Other
    • TECH
    • Health
    • Fashion
    • Sports
    • Business
No Result
View All Result
Evening Washington
No Result
View All Result
Home Business

PwC Study Reveals Hollywood Has a Trust Problem

admin by admin
November 1, 2017
in Business
0
PwC Study Reveals Hollywood Has a Trust Problem
0
SHARES
0
VIEWS
Share on FacebookShare on Twitter

RELATED POSTS

US pushes ahead with new rules for Chinese firms

Elon Musk passes Bill Gates to become world’s second-richest person

REX/Shutterstock

A spate of high-profile cyberattacks — on Sony Pictures Entertainment, HBO, Netflix and the Walt Disney Co. — have given the entertainment industry an image problem.

Consumers have little faith in the industry’s ability to safeguard their data or respect their privacy preferences, according to the newly released CIS: Protect Me report from PwC.

A mere 6 percent of those surveyed said they trusted Hollywood.

Jocelyn Aqua, a principal with PwC’s regulatory, privacy & cybersecurity practice, said banks and hospitals enjoy the highest level of consumer trust, followed by nonprofits. Only startups and advertising agencies fall lower on the trust scale than media and entertainment companies.

The industry’s well-publicized data breaches, which have disgorged confidential emails, performer salaries and business plans, or leaked unreleased films and television series, are only partly to blame, said Aqua. Consumers also are concerned about what entertainment companies do with the data gathered about their viewing habits.

Aqua said companies can begin to rebuild trust by being more open about how they use the personal data they collect, giving consumers the ability to opt-out, and being forthright about how they’re working to safeguard data — particularly after a cyber attack.

“Consumers should have the ability to turn off data collection if they’re uncomfortable with it,” said Aqua. “Having more control over what people are doing with your data gives people comfort that you’re taking their concerns seriously.”

PwC’s report is based on a nationally representative survey of 2,000 Americans over age 18 who were asked about their concerns regarding data security, cybersecurity, privacy, trust and regulation.

Let's block ads! (Why?)

Original Article

Deadline

ShareTweetPin
admin

admin

Related Posts

US pushes ahead with new rules for Chinese firms

US pushes ahead with new rules for Chinese firms

by admin
December 3, 2020
0

The US House of Representatives has passed a law to kick Chinese companies off US stock exchanges if they do...

Elon Musk passes Bill Gates to become world’s second-richest person

Elon Musk passes Bill Gates to become world’s second-richest person

by admin
November 24, 2020
0

Tesla boss Elon Musk surpassed Bill Gates to become the world’s second-richest person as the electric-car maker continued its staggering...

Philippines to cancel Landing’s $1.5B casino project

by webadmin
November 6, 2020
0

When we get out of the glass bottle of our ego and when we escape like the squirrels in the...

Australian PM Pitches Digital Economic Recovery

by admin
October 21, 2020
0

Scott Morrison wants Australia to become one of the world’s leading digital economies within the next 10 years. The prime...

NBA: Los Angeles Clippers hire Tyronn Lue as new head coach

by admin
October 21, 2020
0

LOS ANGELES (AFP) – The Los Angeles Clippers announced Tuesday (Oct 20) that Tyronn Lue has been promoted from assistant...

Next Post
Think Locally, Invest Globally: Why Brexit Isn’t the Calamity Some Fear

Think Locally, Invest Globally: Why Brexit Isn’t the Calamity Some Fear

How can finance become a more professional and beneficial industry?

How can finance become a more professional and beneficial industry?

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Sport

Mets retaining Luis Rojas as manager

Mets retaining Luis Rojas as manager

November 24, 2020
Nets no longer focused on James Harden trade pursuit

Nets no longer focused on James Harden trade pursuit

November 24, 2020
  • 21.4M Fans
  • 79 Followers
  • 93.2k Subscribers
  • 657 Followers
  • 22.9k Followers

MOST VIEWED

  • ‘Amphan’ may bring first flood of year in Assam: CWC

    ‘Amphan’ may bring first flood of year in Assam: CWC

    0 shares
    Share 0 Tweet 0
  • Where to buy Bitcoin in the UK and how does it work

    0 shares
    Share 0 Tweet 0
  • Russia Scores Gold In Women’s Figure Skating, Leaving USA Ladies Without Medals

    0 shares
    Share 0 Tweet 0
  • Goth crocs with spikes and chains exist – and the internet kind of likes them

    0 shares
    Share 0 Tweet 0
  • 24 Of Genie Bouchard’s Sexiest Shots Off The Court [SLIDESHOW]

    0 shares
    Share 0 Tweet 0

CATEGORY

  • Africa
  • Asia
  • Business
  • Europe
  • Fashion
  • Health
  • latest news
  • Sports
  • TECH
  • Uncategorized
  • USA News
  • World

SITE LINKS

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org
  • Landing Page
  • All Features
  • Get JNews
  • Contact

© 2020 eveningwashington.com.

No Result
View All Result
  • Africa
  • Asia
  • Europe
  • latest news
  • USA News
  • World
  • Other
    • TECH
    • Health
    • Fashion
    • Sports
    • Business

© 2020 eveningwashington.com.